fp | WanStudio限时联名款天然手工皂发布
fp | WanStudio联名第一弹 云壤
承载着长期主义 × 反消费主义的生活理念。
当一双好鞋遇见一块好皂它们都有一个共同点：经得起时间的打磨。
手工皮鞋，不追逐潮流，用岁月养出质感。
手工肥皂，不添加冗余，用自然守护肌肤。
让「人 × 物」的关系，更加长久。
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反消费主义品牌如何长期生存
当Patagonia劝你“别买这件夹克”并为你提供终身维修时，它卖的究竟是什么？
当Fairphone不鼓励你追逐最新款，而是把模块化的零件交到你手中，鼓励你自行修复时，它交易的又是什么？
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Anti-Consumerism and Novelty
Novelty, or desire to explore, is one of the most important reasons why human beings can develop to today’s prosperity, perhaps only after luck. So can it be reconciled with anti-consumerism?
Anti-consumerism requires everyone not to buy new things, just take what they already have and give full play to its value to meet the needs of your life.
The novelty is the desire to see new objects or even possess.
It seems that the two are completely opposite, so is there a solution?
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